E-Commerce Tracking and KPIs
A detailed and well-implemented tracking is key for a successful E-Commerce business. Only a good and valid database leads to informed decisions and helps you to lower the cost per acquisition. Are you sure your data is correct? Contact us.
A clever tracking set-up has a direct influence on the performance and revenue of your E-Commerce business. At the same time, the possibilities to gain information about your clients are tremendous. Use an enhanced E-Commerce tracking system to find out where to optimize the customer journey and to lower the cost. Get answers to questions such as: Which products are bestsellers? Is there a price range that influences the revenue and increases profit? Why was an order cancelled? Do the payment options lead to order cancellations? A smart tracking concept can increase your revenue, profit and improve the customer journey.
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Meet the Expert
Head of Data & Digital Compliance Amazee Metrics
Roger has more than 20 years of experience in digital communications and has worked as a digital consultant in international projects in the pharmaceutical, financial and service industry. He is a certified information privacy professional and specialized in digital compliance and data analytics.